MODERN BUSINESS MANAGEMENT: ASSESSMENT OF DIFFERENCES BETWEEN THE TQM CONCEPT AND INTERNATIONAL STANDARDS

Abstract

The article considers the issues of ensuring the economic growth of the  country, the competitive position of domestic businesses in international markets. Emphasis is placed on Ukraine’s integration into the European Economic Community, WTO membership and strict requirements for trade in international markets. It is established that the basis of  successful modern business is quality management as one of the key  functions of management, business management, the main means of  achieving and maintaining the competitiveness of the enterprise in any field of activity. The advantages and disadvantages of business management according to the concept of TQM (total quality management) and  international standards are considered. It was found that the TQM concept, unlike the international ISO 9000 series standards, is not limited to strict requirements, but provides managers with a wide range of specific approaches and methods to meet the requirements set by the ISO 9000 series standards. quality. An integrated assessment of differences in  management according to the TQM concept and international standards, using a 5-point scale and weights. The conducted research and integrated assessment of differences according to the TQM concept and international standards of the ISO 9000 series testify to the priority of the latter. It is proved that achieving the goals of any enterprise significantly depends on the implementation of international standards ISO 9000 series. Today it is the key to successful business management, competitiveness of companies, achieving key business goals and guaranteeing consumers the proper quality of goods, services (works). It is substantiated that modern approaches and methods of business management are inextricably linked with the creation of a holistic and effective quality management system in accordance with the requirements of the international standard ISO 9001:2015.