COMBATING DOMESTIC VIOLENCE BY VIRTUE OF CORPORATE SOCIAL RESPONSIBILITY

Abstract

The paper investigates the nature and forms of domestic violence. Theauthor clearly substantiates that the issue of domestic violence in its various forms has become global today. The article analysed the level of domestic violence among the population of Ukraine. It is determined that 24% of female and male employees of companies in Ukraine had such negative personal experience. The main form was coercive control / emotional or psychological abuse (19%), 14% of the victims experienced physical abuse, i.e. were beaten or injured, 4% of respondents were forbidden to work, deprived of their livelihoods, robbed of money or property. The foremost offenders included former partners (42%), mother / father (34%), and current partners (25%). At the same time, 91% of men and 74% of women who were victims of domestic violence did not seek help from any organisations. Colleagues at work clearly notice the physical and psychological status of the victims of domestic violence, in particular: 41% of employees noticed the signs of domestic violence among the staff members, and every 7th respondent was personally familiar with the victim.Domestic violence caused 26% of victims to change their place of residence, and 24% suffered significant economic consequences, i.e. lost income or profits. The research determined that in addition to the seriousconsequences for the victim of domestic violence, this phenomenon has anegative impact on the effectiveness of the company as a whole and itsbusiness reputation. The application of European approaches to assessingthe impact of violence against women in Ukraine has revealed that the total economic losses of society can reach up to $ 208 million per year. Under these conditions, companies in Ukraine need to address the issue of domestic violence and take an important role in combating various forms of violence against women. The paper substantiates corporate social responsibility activities to combat domestic violence and support victims.